In the 1980’s, pop band ABBA was known for a powerful ballad on ‘love and victory’, an ironic display of love as a battle field, in which the winner takes t he gift home (in this case, the lover). DKT/T held a trade promotion for key distributors who were [...]
Anyone having travelled to Tanzania, will be familiar with the word ‘”Asante” - Swahili translation (“thank you”) – which is probably the most famous Swahili word - apart from Jambo (hello)! ‘’Asante’” is an oft used expression of gratitude to thank someone for what they have done. In October (3rd - 7th) 2022, DKT/T joined [...]
Think “pink” - what comes to mind? For some it reminds them of the American pop star ‘Pink’, but others (and especially girls) are reminded of their days as a child playing with their favorite doll “Barbie”! Regardless of what comes to mind, the colour “pink” is a representation of femininity. During October, this color [...]
There is an old saying - “A man who doesn't plan is planning to fail “. Planning is essential because it keeps us prepared and in control of the future. Family planning on the other hand, enables families to manage the number of people in the house-hold, versus their resources and hance in that way, [...]
Does the name “Kizz Daniel” ring a bell? It should for those living in West and East Africa! He is a Nigerian music sensation with a fanbase on the African continent exceeding 10 million followers (on Instagram alone). KIZZ Daniel is one of Africa’s most talked about musicians at the moment, known especially for hit [...]
In June,DKT focused on "above the line"promotions(radio ads and social media), then switched focus in July to bringing the brands to the people. Whether “on-the-road” (whilst going on outreach trips), or through POS in pharmacies and FMCG outlets - to bars and guest houses – our focus has been to actively engage with people! These [...]
Radio is said to be the most popular medium of communication in Tanzania.With a population exceeding 60 million people, almost half listen to radio(45%). Radio’s power and reach cannot be underestimated in Tanzania. DKT’s radio promotions have included broadcasting from “Radio 5 and Storm Fm” and many regional radio stations. Product advertising has been restricted [...]
On “World Kissing Day”, DKT Tanzania commemorated by organizing an event that included guests sharing a kiss with a ‘loved one’ as a sign of affection - in our “special kissing booth”. The event took place on 6 July and headlined our “KISS condoms” in an ‘all-red and white’ decorated beach resort at Upepo Garden.Guests [...]
Think of your favourite billboard stationed in highly populated areas - Kariakoo?Ungalimited in Arusha?, or Nyamagana in Mwanza? Now imagine these billboards moving into parts of your own city. In an effort to not only concentrate attention toward these distributors, but also provide “mobile billboards” tomany end-users across the county and to those who may [...]
It may seem like a simple solution to a glaring problem: Provide people with free condoms to curb HIV transmission rates and prevent unwanted pregnancies. But in Tanzania, many well-intentioned aid organizations’ efforts to disburse free or heavily subsidized contraceptives have backfired, skewing the market and jeopardizing the sustainability of such sexual and reproductive health (SRH) product provisions.
